“Navigating Empirical Research Challenges: CTSCALE as a Tool for Measuring Perceptions” Come and join us! Research Workshop: “Navigating Empirical Research Challenges: CTSCALE as a Tool for Measuring Perceptions” . 🔹Speaker: Ajay Manrai, Ph.D. Professor Emeritus of Marketing Editor-in-Chief, Journal of Global Marketing University of Delaware, Department of Business Administration . 📅 Date: Friday, August 21,Read more


















